“GVC has undertaken and successfully completed numerous projects for IHG over the course of the past five years, including  Concept Statements, project review and analysis, property operations & marketing evaluations, and financial analysis. I would not hesitate to recommend the services of GVC.”

Jean-Pierre (JP) Etcheberrigaray
Vice President Food & Beverage, Americas
IHG

Grill Ventures Consulting …Providing the Answers You Need

Regardless, the process requires a disciplined methodology.
Here is an outline summary of the steps we take to develop a new concept:

Methodology Outline

A Fast Casual Design (GVC's Principal designed and created this concept in 2006):

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